Empractica brand files · version 3.0 · October 2026
Guidelines: https://design.empractica.com

Print files

- Use the horizontal lockup first. The stacked lockup is for square and tall spaces, and the mark
  alone is for icons, avatars and places where the name is already present.
- Clear space: 1R on every side. R is the side of one hexagon in the mark.
- Minimum size: the lockup 96 px or 25 mm wide. Below 24 px, use the small cut of the mark.
- Never retype the name, redraw or recolor the mark, fill the play, or add effects.

Each file comes as PDF and EPS.
cmyk/ uses four-color process builds on coated paper. spot/ uses Pantone inks: Bright Blue is
PANTONE 279 C and Cool Black is PANTONE 296 C. These are starting values; ask the printer for a
proof on the real paper before a full run.

Fonts are not included. The Future and The Future Mono are licensed from Klim Type Foundry.
In Google Docs, Slides and Gmail, use Jost and DM Mono, both free on Google Fonts.
